Ekaterina V Shapovalova 

Associate Professor

Institute of Philology, Journalism, and Intercultural Communication

E-mail:

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Degree: Candidate of Sciences

Personal page in Russian:

https://sfedu.ru/person/evshapovalova

Personal page in English:

https://sfedu.ru/en/person/evshapovalova

Research interests:

Practicing content marketer, brand journalist.

As an author and researcher, Ekaterina Shapovalova has written more than 30 scientific articles. Area of interest: audience engagement through content, online media, content marketing, brand journalism, integrated communications.

Teaching:

• Brand-journalism
• Electronic media and new media
• Media communications