Elena Kashaeva 

+7(919) 898-22-23

E-mail:

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Personal page in Russian:

https://sfedu.ru/person/eykashaeva

Personal page in English:

https://sfedu.ru/en/person/eykashaeva

Research interests:

Efficiency of speech communication. Efficiency of business communication. 

Teaching:

• Theory and practice of text advertising
  Text advertising in the advertising communication system.Techniques for constructing effective slogans and advertising texts.
• Practice on speechwriting
  Speechwriting as a PR-technology. Techniques for constructing effective speech for Subject of PR-communication.
• Russian Language in the field of professional communication
  Communicative qualities of effective speech. Features of oral and written speech in the field of professional communication.
• The effectiveness of written business communication
  Structure of written business communication. Document functions. Specificity of the document text. Requisites of the document. Document text models. Ethics of document communication.